Out of nowhere: the inside story of how Nike marketed the culture of running

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Author

Hollister, Geoff

Publisher

Meyer & Meyer Sports

Publication Date

2008

Language

English

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Subjects

Subjects

Economic aspects
Equipment and supplies
History
Hollister, Geoff
Marketing
Nike (Firm) -- History
Running
Running -- United States -- Equipment and supplies -- History
Running shoes
Running shoes -- United States -- History
Sporting goods industry
Sporting goods industry -- United States -- History
Sports
Sports -- Economic aspects -- History
Sports -- United States -- Marketing

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ISBN

9781841262345
184126234

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